
The group made up of Mon Suites, Dau Studios and Fetén operates in Valencia’s historic city centre, the City of Arts and Sciences, and Malvarrosa beach, most commonly welcoming couples, families and groups on holiday.
According to Víctor de Juan Herrero, the company’s director, what differentiates the brand is the quality of the product, the personalised service and the location.
Valencia’s clearly defined demand peaks, highlighted by 2026’s significant surges during Fallas, Easter, and holiday weekends, enable a high-precision revenue strategy. By leveraging occupancy rates that frequently exceed 85% and stable international tourism in the summer, Victor and the team can proactively optimise pricing and implement stay restrictions to maximise profitability.
We discussed how SiteMinder’s platform has helped the brand succeed in its operations.
Before working with SiteMinder, Mon Suites managed online distribution and bookings directly in each provider’s extranet.
One of the main challenges was avoiding overbookings while keeping sales open across all channels. Overbookings were a real risk, and the team was also spending too much time on changing rates and availability manually.
Mon Suites currently uses SiteMinder’s channel manager, Mirai’s booking engine and SIHOT as the connected PMS to create a seamless inventory and reservation management process.
Víctor mentions that the implementation process was very fast and SiteMinder turned out to be very easy to use.
Training the whole team proved to be simple and the platform lived up to its promise of simplicity, speed, and reliability. It became effortless for the team to apply changes to availability and rates across all channels and to configure and map room rates.
In daily operations, Mon Suites mainly uses availability and rate management along with:
- Centralised updates of prices and availability
- Managing restrictions – such as minimum stays or sale closures
- The ease of managing multiple channels from a single environment
Since they started working with the platform, the team’s way of working has changed significantly.
Previously, many of these adjustments required manual interventions in different channels, which meant more time and a greater risk of errors.
Now they manage everything centrally and in real-time, which allows them to adjust prices and availability in a more agile and accurate way.
In addition, they say they have gained greater control and consistency in channel management and rate parity.
They also point out that automation has reduced many manual tasks, improving efficiency and allowing the team to focus on strategic decisions and revenue optimisation.
Víctor also explains that SiteMinder, together with the PMS integration, allows them to coordinate the Mon Suites, Fetén and Dau Studios properties more efficiently.
By centralising the management of availability, rates and distribution, the brand can maintain a consistent strategy across all assets, apply simultaneous adjustments and reduce operational time and errors.
In addition, having a global view of the performance of all properties helps the team identify opportunities for improvement, compare results between assets and make more strategic decisions at portfolio level.
In their day-to-day work, data also plays a key role. Thanks to SiteMinder and their PMS, they have a complete, real-time view of demand behaviour.
This allows them to analyse booking pace, price evolution and occupancy to detect opportunities and react quickly, adjusting rates and conditions as needed.
They also use this data to better understand which channels and product types perform best in each period, so they can optimise their distribution strategy, maximise profitability and maintain a coherent price structure across products.
In essence, the business has moved from reactive management to proactive, data-driven management.
The group reports measurable improvements since working with SiteMinder, especially in terms of operations and efficiency.
It estimates a 30%-40% reduction in operational tasks related to updating availability, rates and channel management. It has also reduced inventory errors and overbookings to virtually zero, thanks to real-time synchronisation between channels. The team also notes that they have improved the balance of their channel mix, boosting direct bookings and slightly reducing dependence on OTAs in certain periods.
On a qualitative level, Víctor highlights that manual and operational tasks have been significantly reduced, enabling the team to focus more on decision-making and generating value. This has also improved internal coordination and reduced operational stress at times of high demand.
As for the guest experience, the impact is direct, even if less visible.
With more accurate management of availability and rates, issues such as overbookings or booking errors can be avoided
In addition, smoother operations enable a more agile service, with better response times and a more consistent experience.
Mon Suites has successfully been able to scale the number of properties under management while maintaining operational control and a coherent revenue strategy.
According to Víctor, thanks to tools such as SiteMinder and its integration with SIHOT PMS, they have been able to grow without a proportional increase in the team’s workload, while maintaining high quality standards.
He also highlights having achieved far more reliable operations, reducing availability errors and overbookings to almost zero, even during high-demand periods such as Fallas or peak season.
What the group values most about their collaboration with SiteMinder is the combination of a solid product and a close-knit team.
From a product perspective, the team highlights its stability, ease of use and integration capabilities, which allow them to work in an agile, centralised way.
Regarding support, they greatly value the speed and quality of the service, as well as the closeness of the local team.
